Victoria Tourism Bulletin July 2022
The Victoria Conference Centre reported 8,800 delegate days during the summer month on July and that certainly helps to underpin recovery.
The Victoria Conference Centre reported 8,800 delegate days during the summer month on July and that certainly helps to underpin recovery.
Strong recovery continues in Greater Victoria’s commercial accommodation sector. All three key indicators – occupancy, ADR and RevPAR – are tracking well ahead of the same period in 2021, while ADR and RevPAR are higher than 2019 levels.
May demonstrated continued momentum in terms of recovery across all key performance measures.
Keeping a close eye on recovery to the sector, this month we have included statistics from April 2019 for comparison purposes. With occupancy numbers on the rise and the surge in pent up travel desire, we are on track to reach pre-pandemic stats in the coming months.
Business on the books continues to grow steadily, outpacing 2021 considerably and moving towards 2019 levels. Recovery seems to be building more quickly than many in the industry anticipated, although it is still uneven across sectors.
Reservations in Greater Victoria’s accommodation sector are building back strongly for spring and early summer. Currently, the pace of forward bookings through to July 2022 is close to 2019 levels, and virtually the same as 2019 for March and April 2022.
Throughout January all segments of Greater Victoria’s visitor economy were impacted by restrictions on travel and gatherings required in response to the spread of the Omicron variant. Business is expected to gradually improve as restrictions ease.
Despite interruptions to business due to the Omicron variant, Destination Greater Victoria remains positive in it’s outlook for business in 2022 and is positioned to market the destination strongly in all channels as soon as conditions allow.
November continued to demonstrate strong ADR numbers for Victoria Hoteliers.