Victoria Tourism Bulletin October 2022
Air travel to YYJ during October 2022 has rebounded substantially almost getting back to October 2019 numbers.
Air travel to YYJ during October 2022 has rebounded substantially almost getting back to October 2019 numbers.
Destination Greater Victoria is investing over $350,000 to attract travellers this fall. The marketing campaign will emphasize Greater Victoria’s unique selling propositions, including its mild climate, one-of-a-kind draws, and culinary scene.
Victoria has just been named the #2 Best Small City in the World by the prestigious Conde Nast Reader’s Survey.
The Victoria Conference Centre reported 8,800 delegate days during the summer month on July and that certainly helps to underpin recovery.
Strong recovery continues in Greater Victoria’s commercial accommodation sector. All three key indicators – occupancy, ADR and RevPAR – are tracking well ahead of the same period in 2021, while ADR and RevPAR are higher than 2019 levels.
May demonstrated continued momentum in terms of recovery across all key performance measures.
Keeping a close eye on recovery to the sector, this month we have included statistics from April 2019 for comparison purposes. With occupancy numbers on the rise and the surge in pent up travel desire, we are on track to reach pre-pandemic stats in the coming months.
Business on the books continues to grow steadily, outpacing 2021 considerably and moving towards 2019 levels. Recovery seems to be building more quickly than many in the industry anticipated, although it is still uneven across sectors.
Reservations in Greater Victoria’s accommodation sector are building back strongly for spring and early summer. Currently, the pace of forward bookings through to July 2022 is close to 2019 levels, and virtually the same as 2019 for March and April 2022.