Victoria Tourism Bulletin July 2019
Strong growth in the average daily rate continues, while occupancy continues to show some decline over last year’s peak performance.
Strong growth in the average daily rate continues, while occupancy continues to show some decline over last year’s peak performance.
Victoria tourism sector showing some softening compared to last year.
Hotel Room Rate is holding up well compared to 2019 and RevPAR is up again to $163 – this equals stronger profitability! BC Ferries and YYJ are stable and the cruise ship season is off to a great season!
Although we are seeing a little softening of occupancy numbers in the larger, upper tier accommodation properties compared to last year, performance is still very strong and we expect the tourism season results to be close to the 2017 and 2018 seasons.
As predicted by industry leaders, tourism performance data is showing a leveling off of the very significant growth that we witnessed in 2018. The numbers are still strong, and we expect that the rest of the year will follow this growth plateau pattern.
With strong tourism performance on all fronts and a forecast of a vibrant tourist year, staff shortages will be at critical levels this season. Consider attending or participating in the Work BC Job Fair, April 10th, 1-4 pm at the Central Baptist Church, 833 Pandora Ave.
Hotels, restaurants, ferries and airport reported strong results compared to 2018 despite poor weather conditions. We are looking forward to those cherry blossoms – spring is on the way!
Victoria finished the year with continued exceptional performance in the hotel sector in December as we saw ongoing Christmas business from our short haul markets. Year end results show very strong growth in every category.